Alex Davis.

Just turning clicks into customers.

Helping businesses turn more visitors into customers.

Alex joined Just Digital in 2024, bringing with him a background in journalism, ecommerce and SEO. After starting his career as a Rugby League correspondent and editor, he moved into digital marketing, where he discovered a passion for search, user experience and understanding how small changes can make a big difference to website performance.

With more than eight years of experience across content, technical SEO and Conversion Rate Optimisation (CRO), Alex works with businesses to improve not only how they’re found online, but what happens once people arrive on their website. From identifying technical issues and refining content to improving user journeys, his focus is always on helping clients get more from the traffic they’re already attracting.

As SEO Lead, Alex works closely with clients and the wider team to develop strategies that balance data with real user behaviour. He’s naturally curious, enjoys solving problems and is always looking for opportunities to improve performance, whether that’s through technical SEO, content or conversion-focused recommendations.

Around the office, Alex is known for asking the right questions and digging into the detail. If there’s a better way of measuring something, improving a page or understanding user behaviour, he’ll usually be the one to find it.

Outside of work, Alex enjoys running, singing in a choir and keeping up with the world of Rugby League. His background in journalism also means he’s never short of a good story.

IN SHORT:

If Alex is analysing your website, every click has a purpose and every improvement is backed by data.